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Kıvılcım Döğerlioğlu Demir

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  • Makaleler
    Döğerlioğlu Demir, Kıvılcım and Koçaş, Cenk (2015) "Seemingly incidental anchoring: the effect of incidental environmental anchors on consumers' willingness to pay", Marketing Letters, Vol.26, No.4, 607-618 (SSCI)
    Koçaş, Cenk and Döğerlioğlu Demir, Kıvılcım (2013) "An empirical investigation of consumers' willingness-to-pay and the demand function: the cumulative effect of individual differences in anchored willingness-to-pay responses", Marketing Letters (SSCI)
    Döğerlioğlu Demir, Kıvılcım and Tansuhaj, Patriya (2011) "Global vs local brand perceptions among Thais and Turks", Asia Pacific Journal of Marketing and Logistics, Vol.23, No.5, 667-683
  • Konferans Bildirileri
    Döğerlioğlu Demir, Kıvılcım and Okan, Mehmet, "Consumer attachment styles and preference for participating in sharing systems", EMAC 2016 Conference, EMAC (European Marketing Academy), May 2016
    Döğerlioğlu Demir, Kıvılcım and Okan, Mehmet, "Consumer attachment styles and preference for participating in sharing systems", 2. Uluslararası Ekonomi Yönetimi ve Pazar Araştırmaları Kongresi, İstanbul: EYPA, December 2015
    Mariadoss, Babu John and Tansuhaj, Patriya and Döğerlioğlu Demir, Kıvılcım and Yim, Sean, "Customer environmental advocacy: the construct, research propositions and managerial implications", 18th Annual International Business Ethics Conference, New York, USA: St. John's University 2011

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