DİNLE

Öğretim Üyeleri

Attila Yaprak Öğretim Üyesi (Network)
ayapraksabanciunivedu
(216) 483 9637

Kişisel Web

Eğitim

Tarsus American College, 1966; Indiana University, 1971 (BS in Business Administration); Indiana University, 1973 (MBA in Marketing and Finance); Georgia State University, 1978 (Ph.D. in International Business and Marketing).

Araştırma Alanları

Global marketing strategy, cross-national consumer behavior, consumer value transformations in emerging economies, international strategic alliances and networks.

Yayınlar